Tracking

The Age of the Algorithm
Audience Measurement Publication

The Age of the Algorithm

It is hard to find a major audience measurement service that does not employ statistical wizardry of one sort or another.
The New Faces of Gaming
Gaming Publication

The New Faces of Gaming

There is a growing appetite for gaming across a whole range of age and gender groups.
Market Research Survey

Ipsos "Intend to Lead the AI Charge in Market Research" Says Associate Director Robert Kettrick

Rob Ketterick of  Ipsos Loyalty talks to AI Business about real-time customer feedback and Ipsos's ambitions for the use of AI. 
User Experience Publication

Usability Tests

The general objective is to check a website or a mobile app by analysing the strengths and weaknesses regarding content, navigation and lay-out. Any type of context (E-commerce, media, corporate) can be analysed.
Connected Survey

Did You Know? Homes connected to the Internet

Did You Know? Homes connected to the Internet
Digital Survey

Did You Know? Access to the Internet

Did You Know? Access to the Internet
Tracking Survey

Long Term Trends: Most capable Prime Minister

Long Term Trends: Most capable Prime Minister
Tracking Survey

Long Term Trends: Use of iPad and other tablets

Long Term Trends: Use of iPad and other tablets
Digital Survey

Long Term Trends: The rise of broadband

Long Term Trends: The rise of broadband
Usage & Attitude Survey

Long Term Trends: Rise of internet everywhere

Long Term Trends: Rise of internet everywhere
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