Insights Hub

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  Government Survey

  Americans are split over their opinions on abortion

  A Reuters/Ipsos poll finds that Americans are also split on who should decide whether abortion is legal or not, with almost 2 in 5 saying it should be up to the federal government while a third say it should be up to the states.

  02.23.22
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  Foresight Survey

  Aging

  We all age, but in the future, we may age more slowly and for longer. This issue of What the Future: Aging will explore the decisions it will take on everything from personal finance, housing and zoning, public policy, healthcare, science and technology to realize living better, longer.

  02.23.22
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  Politics Survey

  The Inside Track: 2022 Midterm Elections February Highlights

  Key highlights from February’s Inside Track webinar, a briefing from the Ipsos political polling team on data and trends shaping American politics and the upcoming midterm elections.

  02.22.22
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  Healthcare Survey

  American Healthcare Workers Persevering, but Remain Stressed

  New USA Today-Ipsos survey of healthcare workers finds one in three thinks the system is on the verge of collapse

  02.22.22
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  Newspaper Survey

  How news consumption impacts views of the pandemic

  Where Americans primarily source their news holds surprising implications for how they perceive COVID.

  02.18.22

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  Insights To Activate is putting the latest Ipsos data and insights into context for leaders in business, politics and beyond on a weekly basis.

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  COVID-19 Survey

  Few Americans think COVID is a big risk, but half are still more comfortable wearing masks

  In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Coronavirus Consumer Tracker.

  02.18.22
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  Politics Survey

  Ipsos Core Political : Presidential Approval Tracker (02/16/2022)

  This week’s Ipsos’ Core Political illustrates President Biden’s waning support among Republicans and independents on specific issues as his overall approval rating stands at 44% this week.

  02.16.22
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  Politics Survey

  Half of Americans say they are certain they will vote in the upcoming midterms

  A recent Reuters/Ipsos poll finds that only one-quarter (25%) of Americans believe the country is headed in the right direction.

  02.15.22
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  Consumer Behavior Survey

  Reader’s Digest Reveals 2022 Most Trusted Brands

  The Trusted Brand winners for Home and Family products, as well as Health and Wellness brands

  02.15.22
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  Education Survey

  Less than half of families feel confident about paying for their college-bound children's education

  Families believe in the importance of higher education, but aren’t sure they can fund college according to Sallie Mae/Ipsos polling.

  02.14.22
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  Public opinion Survey

  Americans appreciate the benefits of the tech industry, but express concerns about social media

  Two Ipsos surveys investigate impressions of the tech sector, possible solutions to the problems the industry faces, and how partisanship impacts both.

  02.14.22