Insights Hub

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  Foresight Publication

  How AI can see which nutrition trends are sticking in consumers' kitchens

  Ipsos' Kristy Click explains how AI can help researchers cut through conflicting signals and get a clear look at what’s really on Americans’ plates.

  14.08.25
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  Foresight Publication

  Why doctors and engineers are teaming up to make aging better

  Johns Hopkins University is building a cross-disciplinary approach to eldercare, integrating AI and tech innovations. Dr. Peter Abadir explains the model and who will fund it as government cuts health research spending.

  14.08.25
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  Foresight Publication

  How understanding barriers to early treatment can transform healthcare

  Even with scientific breakthroughs, convincing patients to get care is the next great challenge. Ipsos’ Hannah Brown explains how best practices research can help practitioners shift patient attitudes from fear to empowerment.

  14.08.25
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  Foresight Publication

  Questions for the future

  From an aging population to artificial intelligence, these are the crucial health and wellness questions that leaders in public health, women’s health, technology, aging and consumer health need to consider to prepare for the future.

  14.08.25
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  Society Publication

  What the Future: American Dream

  Hear more about how “Made in America” matters and how to leverage it effectively, and how to tap the nuances of the American Dream across different demographics to tailor your products, innovation pipeline and your messages.

  12.08.25

• Insights To Activate

  Insights To Activate is putting the latest Ipsos data and insights into context for leaders in business, politics and beyond on a weekly basis.

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  Healthcare Publication

  The End of the Beginning: The Evolving Landscape of Alzheimer’s Disease Pharmacotherapy

  Read more about the recent breakthroughs, ongoing challenges, and future directions of Alzheimer’s disease pharmacotherapy.

  08.08.25
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  Society Publication

  Know the New America: Growth Audiences

  Revisit our webinar featuring leaders in corporate reputation, marketing, and social impact sharing insights on bringing more expansive understanding in the workplace and the marketplace today.

  24.07.25
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  Artificial Intelligence (AI) Publication

  Meet Your New Respondents: Research with Synthetic Data

  Revisit our on-demand webinar to hear more about compelling applications like data augmentation and synthetic participant research.

  17.07.25
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  Foresight Publication

  The American Dream at a glance: Options and opportunities without obstacles

  Here’s a data-backed look at the themes anchoring the What the Future: American Dream issue, from achievability of the Dream to demographics shaping it to generational shifts.

  10.07.25
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  Foresight Publication

  The American Dream is alive. But is it well?

  What the Future Editor Matt Carmichael explains Ipsos’ multimodal research on how the changing American Dream will shape consumer behavior and future market opportunities.

  10.07.25
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  Foresight Publication

  America at a glance

  This Census-based graphic reveals America’s changing demographic landscape. Explore how aging and population diversification trends may shape the nation’s future and business.

  10.07.25