Insights Hub

All content

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  Customer Experience Publication

  Whether dining out or dining at home, here’s what people want

  As dining priorities continue to shift, grocery and restaurant brands must better understand what consumers are looking for in their dining experiences today.

  10.17.22
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  Customer Experience Publication

  Welcome to the Metaverse

  Our latest paper explores what it is now, what it will become and how you can be a part of it.

  10.14.22
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  Trends & Prospective Publication

  What the Future: Spending

  Revisit our foresight webinar featuring new data and interviews with industry experts about the future of spending – and what that means for brands.

  10.13.22
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  Communication Publication

  Cultural Intelligence: How can brands and communication travel across cultures?

  How can an advert perform well in one country, but prove significantly ineffective in another?

  10.12.22
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  Management Publication

  The Reputation Council Report 2022

  The latest Ipsos' Reputation Council sitting takes place against a perfect storm of social, political, and economic upheaval – the war in Ukraine, supply chain bottlenecks feeding inflation, and the lingering impact of COVID.

  10.11.22

• Insights To Activate

  Insights To Activate is putting the latest Ipsos data and insights into context for leaders in business, politics and beyond on a weekly basis.

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  Corporate Publication

  The Business of Regulation

  ESG is driving intervention and nearly four-in-five Reputation Council members tell Ipsos that their business is more regulated now than it was five years ago.

  10.10.22
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  Corporate Publication

  Crisis Management

  With such high expectations of businesses, there is much more room for perceived missteps and loud criticisms from various stakeholders.

  10.10.22
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  Corporate Publication

  ESG: The Corporate North Star

  The Purpose of purpose: having a clear vision about the kind of company you are is increasingly important in the ‘war for talent’, among generations who want to make a difference in their daily lives.

  10.10.22
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  Corporate Publication

  Social Media Conundrum

  Corporate communicators must determine whether the risks outweigh the rewards of communicating on social media.

  10.10.22
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  Society Publication

  Ukraine Resilience Monitor

  Measuring and tracking the impact of the war on income, employment, well-being, and infrastructure with surveys of residents of Ukraine's largest cities and newly liberated territories.

  10.07.22
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  Society Publication

  As Featured In The Press

  Ipsos research about the war in Ukraine is regularly mentioned in the media. Here are some recent articles and analyses.

  10.06.22