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How physical and digital will meet at the office
Hybrid work and virtual spaces are transforming the average workday — and the average workplace. Here’s what HOK’s Kay Sargent thinks virtual space designers can learn from real-world architects.
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What the changing role of cities means for citizens and businesses
The dual disruptions of hybrid work and the soaring cost of living are the reasons the future of cities is even a question. How cities address these issues will affect the nation at large, says What the Future Editor Matt Carmichael.
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How automakers can shift gears for tomorrow’s cities
American cities are built for cars. But as commuting patterns shift with work patterns, automakers like GM are envisioning a new role to keep cities moving.
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Here’s how we’re feeling about the upcoming holiday shopping season
In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Consumer Tracker.
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Decision Makers or Decision Breakers?
Read more about why B2B research fraud can cost you millions and how to prevent it.
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The Digital Difference: Ensuring Your Digital Experiences Meet Heightened Expectations
Brands must always monitor their customer journeys and touchpoints for “hot spots” and have a system for quick identification and remediation. Here’s why.
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[WEBINAR] What the Future: Cities
Tune in on October 10 for an in-depth look at the future of cities for a discussion of the deeply personal and existential concepts of where we live and where we work.
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Google / Ipsos : Apps for Business Growth: How to Drive Profitability and Loyalty This Holiday Season and Beyond
Most retailers (78%) retailers surveyed agree that paid promotion methods reap benefits that organic methods alone cannot achieve.
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Live demo: Discover dynamic, predictive measures with Ipsos.Digital
Watch our live demo of IpsosDigital – a DIY or expert-assisted flexible, end-to-end framework that offers total understanding by leveraging customer-defined context, validated methodologies, and custom questionnaire templates.
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How tech will drive AI’s growth by solving for human values
AI could transform people’s daily lives whether in transformational or convenient ways. Since AI can be hidden, it’s important for brands and businesses to be transparent when they use AI with people, says Nicole Alexander, global head of marketing at Meta.