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Ipsos Core Political : Presidential Approval Tracker (12/17/2021)
Forty-eight percent of Americans approve of President Biden's performance in office
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America in Flux: Looking Ahead
Revisit our recorded webinar to watch ethnographic video segments of our respondents dealing with the challenges of 2021.
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Do Americans really expect 2022 to be a better year?
Global survey finds U.S. public glad to leave 2021 behind, but wary of inflation, extreme weather, and cyberattacks; Americans not as optimistic as citizens from many other countries
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[KEYS WEBINAR RECORDING] Making Sense of 2021
Join Ipsos for its complimentary KEYS webinar series dedicated to helping brands and organizations better understand the dynamics of today as they prepare for tomorrow. Our focus is on bringing together new perspectives, based on real-life experiences and insights grounded in research.
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Global consumer confidence remains stable despite the emergence of the omicron variant
No significant shift in sentiment seen in most countries surveyed.
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Brand Hacks: Tips for building brands by fulfilling our quest for meaning
Listen in as we reveal why most ad campaigns fail and how successful brands incorporate personal, social, and cultural meanings to our everyday lives.
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[WEBINAR] Advance or Retreat – Will Affluent Americans be Bullish in 2022?
Inflation, market volatility, and midterm elections – how will Affluent American consumers react to these in the coming months?
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[WEBINAR] Connecting with Teens: Innovation, Inclusion and Insights
SMS, social media, and streaming… oh my! There’s no doubt that technology advancements are shaping the way teens connect with everyone and everything, including brands.
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9 in 10 parents want mental health education taught in school
Many parents say that their child's mental health is more important than their academic achievement