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Ipsos RDA Hires Industry Veteran as Senior Vice President
Mike VanNieuwkuyk brings more than 30 years of automotive research experience
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[WEBINAR] 10 Golden Rules of Engagement
Join us for a complimentary webinar featuring Ipsos’ 10 Golden Rules of engagement that have been the foundation of our approach to community management for almost two decades, from the lens of behavioral science.
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[EVENT] CES 2018
Join Ipsos’ Peter Minnium who will be participating in a panel discussion about Best in Brand Storytelling hosted by Variety.
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Ipsos Social Intelligence
Watch how we helped our client define a disrupted industry by applying our dynamic market structure framework to social data.
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Customer Experience Management: A Step By Step Approach
Engagement. Insight. Action. Embedment. These are the four critical steps to implementing a successful customer experience management program.
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Consumer Confidence National Index Down Slightly
This month’s global Consumer Confidence National Index score fell slightly from both October and November (each 50.5) to 50.1.
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Smart Home Technology: Not Your Typical Tech
Affluent consumers are more likely than non-affluent consumers to own and/or plan to purchase Smart Home devices in the next three months. However the most influential consumers of Smart Home products are Affluencers.
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A Nation of Pessimists: Americans Don’t Realize How Good Things Are
Results from Ipsos ‘Perils of Perceptions’ 2017 Survey
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Majority (54%) of Americans Say they Wouldn’t Knowingly Eat Food Prepared by a Person who is HIV+
Nearly Half (45%) Would, led by Millennials (50%) and Women (49%)
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The Automation Divide
As automation is taking over tasks that used to be performed by humans across nearly all sectors, Ipsos and the Center for Business Analytics at the University of Virginia’s McIntire School of Commerce found that Americans are divided in their perceptions and expectations about automation.