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MPA Biennial Research Symposium
Please join Ipsos’ Tony Incalcatera at the Association of Magazine Media’s rebroadcast of groundbreaking research presented at the 2019 International Publishing and Data Conference.
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The Brand vs. Performance Media Debate
Combining brand and performance media equals a balanced investment strategy for short and long-term growth.
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Media ROI in the Era of Walled Gardens
Discover tips for holistically optimizing your marketing investments by overcoming the challenges of limited data sharing.
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Is ‘digital empathy’ an oxymoron?
Peter’s latest article posits that data doesn’t care, technology doesn’t care, and digital ads don’t care; but people do care and too many marketers have forgotten this.
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Affluents & Social Media: Usage, Trust and Influence
View our on demand webinar exploring Affluents and their relationships with, behaviors on and attitudes about social media.
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Ipsos Clients Win Nine David Ogilvy Awards
Budweiser, Ad Council, Clorox and Zillow, were award-winners at the prestigious 25th annual advertising research awards
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The FQ Lounge at Advertising Week
Please join Ipsos’ Virginia Lennon and Natalie Lacey who will be participating in the following panels during a two-day exclusive event hosted by The Female Quotient:
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New York Launch - Global Business Influencers 2019
Global Business Influencers are those most senior business people in companies with 50+ employees.
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CRC Insights Leadership Symposium
Ipsos is pleased to be participating in the CRC’s AI-focused conference exclusively designed for market research professionals.
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Small Business Index Reaches All Time High, Positivity Toward Local Economy Major Factor
Ipsos' MetLife/U.S. Chamber of Commerce Small Business Index highest since its inception in 2017, largely due to increased optimism toward the local economy and sustained optimism across most other measures.