Brands


Brands Publication

The Power of Patient-First: Ipsos Health Industry Webinar Series

Revisit highlights from our virtual summit featuring timely insights for healthcare brands as the industry transitions to a patient-first approach.
Brands Publication

Owning It: Three Requirements for Distinct Positioning in Healthcare

When done well, brand positioning has the power to change behavior—driving business results as well as better health outcomes.
Brands Event

Equality Lounge: SXSW 2022

Ipsos is proud to be an official partner of the FQ Equality Lounge, advancing equality together with other leading and forward-thinking brands.
Trends & Prospective Publication

Navigating the changing dynamic of e-commerce and DTC relationships

We explore the changing dynamic for e-commerce and direct-to-consumer relationships, and offer tips for building and growing e-commerce brands.
Trends & Prospective Publication

How Legacy Brick-and-Mortar Brands Can Grow in a Digital World

With a third of consumers primarily shopping online, online sales have the potential to overtake brick-and-mortar retail sales by 2024.
Brands Webinar

[WEBINAR] Brand Hacks: Build Brands by Fulfilling The Quest for Meaning

Join us for a complimentary webinar as we share insights from Wall Street Journal bestseller Brand Hacks.
Brands Publication

Channel Performance Management

Read more about three focus areas to consider when measuring and managing channel performance.
Brands Event

ARF Cultural Effectiveness Council

With roughly 40% of employees considering leaving their jobs in the next year and a record 4 million people quitting their jobs in April 2021, many teams are facing capacity issues and many Diversity, Equity, and Inclusion efforts (DEI) are likely to slow.
Media Publication

Reaching and Researching the Changing Viewer

Revisit our Media Summit here – 21 experts, 5 sessions, 1 keynote – exploring the future of media and entertainment.