Consumer Behavior

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Consumer Behavior Survey

AI has a PR problem with Americans

Only 38% of Americans say the coverage of AI they see in the news is mostly favorable, down from 44% a year ago, according to new data from the Ipsos Consumer Tracker.
Consumer Confidence
Economic Pulse Survey

Global Consumer Confidence Remains Steady at 50.3 in October

China records the highest index score since tracking began with a 79.1 score in the Investment Index.
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Product Development Event

[WEBINAR] Triggering Behavioral Change

Hear Ipsos’ Jesse Itzkowitz discuss how to make (and break) consumer habits.
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Society Publication

Are smart speakers helping Americans warm to automation?

How can you build a market for a cutting-edge product in an emerging field when people widely distrust it?
Consumer Confidence
Business Survey

Global Consumer Confidence Comes in at 50.5

September sees a 0.1 point rise from June to 50.5.
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Consumer Behavior Event

[WEBINAR] Nudging Job Spaces to Change Consumer Behavior

Jobs to be Done is a hot topic in market research today because it is a customer centric approach to understanding consumer motivations
IIeX Behavior Dates
Consumer Behavior Event

IIeX Behavior

Ipsos is delighted to be presenting at this year’s IIeX behavioral science conference.
Behavioral Science Marketing Summit
Product Development Event

Behavioral Science & Marketing Summit

Join Ipsos’ Namika Sagara who will be among the esteemed speakers presenting at this year’s Summit.
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Mobile Publication

Why Window Shopping Now Takes Place on Mobile Phones

It's a thing, whether summer, winter, back-to-school, or holiday shopping.
Millennial Travel
Affluent Survey Publication

6 New Travel Types

Hear Ipsos’ Tony Incalcatera discuss how millennials are shaping new travel trends.
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