Consumer Behavior


Government Survey

Consumer Confidence National Index Down Slightly

This month’s global Consumer Confidence National Index score fell slightly from both October and November (each 50.5) to 50.1.

Majority (54%) of Americans Say they Wouldn’t Knowingly Eat Food Prepared by a Person who is HIV+

Nearly Half (45%) Would, led by Millennials (50%) and Women (49%)
Shopper Survey

A Majority of Americans Are Searching for Coupons, Deals, or Sales Before Making a Purchase During the Christmas Season

Deals on Clothing and Electronics Are Most Sought After When Shopping for Holiday Gift Items

Public Begging an Outward Sign of National Pessimism?

Global Trend Reveals Pattern of Pessimism with Increase in Panhandlers
Government Survey

Consumer Confidence National Index Unchanged from October

This month’s global Consumer Confidence National Index matched October’s all-time high remaining at 50.5.
Shopper Survey

Half of Americans Say They’ll Shop for Deals this Black Friday and Cyber Monday, Spending Nearly $475 on Average

Clothes, Toys, Beauty & Fragrance Top the Wish List, Along with Big-Ticket Items Like TVs

The Desertification of Main Street: Where Has Everybody Gone?

An Ipsos Global Advisor Study of Shopping Behaviors

The Ipsos Affluent Intelligence Group Releases Fall 2017 Ipsos Affluent Survey

Survey Spotlights “Affluencers” – The Powerful New Target Group that Drive Purchases Across Categories
Government Survey

Consumer Confidence National Index Reaches All-Time High

Setting an all-time high, this month’s global Consumer Confidence National Index has risen to 50.5.