Product Development


Product Testing Publication

Adapting product testing in challenging times

Be contactless, leverage technology, get social.
Environment Event

[WEBINAR] What Sustainability Means to Pack & Product Testing

Join us for a complimentary webinar featuring Ipsos best practices and case studies demonstrating how pack and product testing methods are adapting to the needs of our socially conscious clients and consumers. 

[WEBINAR] The Future of Medtech: Five simple maneuvers

What are the obstacles standing between you and success in your medtech strategies? How do you remain competitive in your space? Have you considered the needs of market access stakeholders in your medtech business plans, or is that missing from your strategy?

[WEBINAR] Triggering Behavioral Change

Hear Ipsos’ Jesse Itzkowitz discuss how to make (and break) consumer habits.
Customer Experience Publication

What Does the Future of Customer Experience Look Like?

The AMA examines customer experience trends across a number of industries, including the future of ride-sharing.

IIeX Behavior

Ipsos is delighted to be presenting at this year’s IIeX behavioral science conference.

Behavioral Science & Marketing Summit

Join Ipsos’ Namika Sagara who will be among the esteemed speakers presenting at this year’s Summit.
Product Development Publication

Ipsos Scratch OptiMix

Optimizing the Scratch Product Offer at Retail
Product Development Publication

Moving Past the Tweak to Uncover the Optimal

Faced with expedited timelines and tightened budgets, many marketers feel compelled to attack varied objectives with smaller scaled product tests that answer individual questions — but these often fail to address the bigger picture.