Artificial Intelligence (AI)

A monthly dispatch of Ipsos’ best insights on the U.S., tailored for the world

Ipsos Views: How brands can move beyond performative wellbeing to support real human connection

Announcement from Ipsos

Bring the most important creative and effectiveness learnings from Cannes Lions directly into your 2027 planning and campaigns.

Ipsos is proud to support The Human Advantage 2026, a flagship event bringing together some of the world's leading experts and key industry figures to explore how behavioural science, AI, and human intelligence can address the critical challenges facing businesses and society. Here's a look back at two days of live coverage.

New Ipsos report unveils clinicians’ and patients’ feelings about AI-powered diagnostics.

New Ipsos research reveals why customer trust and emotional connection are critical to successful AI adoption in customer experience.

How community-trained digital twins can make your data go further.

How Barilla Combined Human and Synthetic Data to Make Faster, Smarter Recipe Decisions