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Global Opinion Polls

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  • Tech Tracker Publication

    Technology Tracker Q2 2016

    One in five British Adults admit to taking selfies of just themselves, and the same number (20%) take selfies of themselves and others.
  • Wellbeing Publication

    Understand And Improve The Wellbeing At Work

    Wellbeing at work is a growing challenge for companies struggling with an unpredictable economic environment and in that perspective, more and more become dependent from their employees’ willingness to go the extra mile. Encouraging ‘wellbeing at work’ by developing active policies in this area positively impacts employees engagement and eventually companies sustainable performance. In our 2016 research, a little bit more 7 out of 10 employees overall are positive about their wellbeing at work.
  • Millennials Publication

    What Is Average About Millennials, Baby Boomers, Uploaders and Globe Trotters?

    There is nothing average about Europe’s Affluent. Understanding the behaviour of Europe’s Affluent is crucial to marketers, not only do they have the majority of disposable income in the region but as early adopters and opinion formers, where they lead others follow. However, it would be a mistake to think of them as in anyway average.
  • Flair Publication

    Flair Thailand 2016

    Thailand 2016 in 10 points.
  • Teenagers Publication

    Africap - African Youth

    Africa has the world’s youngest population. Young people account for 60% of the continent’s population. More specifically, there are 220 million young people aged 15-24 in Africa. According to a UNESCO forecast, there will be 350 million in 2030.
  • Preference Center

    Manage your communication preferences from Ipsos

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  • Public Health Publication

    Brexit and the UK Pharma Industry

    The ‘In’ and ‘Out’ campaigns are now intensifying, but ‘Brexit’ has been a constant topic of conversation since the referendum date was announced 3 months ago. A British exit could have widespread repercussions for many sectors within the UK economy, especially in highly regulated and controlled industries such as pharmaceuticals.
  • Economic Pulse Publication

    Brazil Pulse - Is the Temporary Suspension of Dilma Rousseff an Opportunity for Temer? - May 2016

    With the temporary suspension of Dilma Rousseff, there is a tendency with a positive trend regarding the country’s direction and the government seems to be moving on. Is it an opportunity for Temer?
    The Consumer Confidence Index grows 2 points and points to a gradual rising tendency - inflation and unemployment will be the key pillars to confirm this trend.
    In a scenario in which 70% of the public opinion is in favor of new elections and with no impacting messages regarding its first actions, Michel Temer's disapproval index rose again after two consecutive drops.
  • Big Data Publication

    High Definition Customers - A Powerful Segmentation

    Just like the best film, data can tell a story too – you just need to know where to look. Here at Ipsos, we use a number of advances statistical analysis techniques to uncover the hidden stories, and value, in the data that may not be visible at first glance.
  • Economic Pulse Publication

    The Economic Pulse of the World - May 2016

    Global Economic Pulse Welcomes Malta This Month. The average global economic assessment of national economies surveyed in 25 countries is up one point with 39% of global citizens rating their national economies as ‘good’.
  • Digital Publication

    The Future of Money: Financial Services in a Digital World

    The financial services industry is experiencing a digital revolution - customers have a wealth of data at their fingertips, and are interacting and paying through new platforms and devices.
  • Advertising Publication

    The Path from Ad Blocking Purgatory to Programmatic Nirvana

    Programmatic buying has led to a revolution in advertising. However, online users are now being presented with more ad-cluttered sites and, as a result, are turning to ad blocking software.