Ipsos today announces the acquisition of RDA Group, a global provider of quality-tracking and customer-satisfaction studies serving the world’s largest auto manufacturers.
Ipsos conducts various retail measurement activities in a significant number of countries. The company operates category specific retail panels and food service monitors.
On the heels of Ireland becoming the first country to legalise same-sex couple marriage through a referendum, a new BuzzFeed News/Ipsos poll of citizens in 23 countries indicates a majority (65%) of all surveyed support some legal recognition of same-sex unions.
Ipsos in Poland recently conducted accurate exit polls in both rounds of the presidential elections on behalf of our media clients Telewizja Polska, TVN 24, and Polsat News.
Ipsos is pleased to announce the launch of Ipsos Connect, a global specialised business to coordinate Ipsos’ services in the domains of Brand Communication, Advertising and Media. Ipsos Connect amalgamates the legacy brands of Ipsos ASI and Ipsos MediaCT.
The turnover of Ipsos has been flat for the past three years. Based on this disappointing fact, the management of Ipsos has launched a programme designed to foster a route to profitable growth.