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Global Opinion Polls

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Discover how Ipsos uses AI to deliver insights for clients

Discover how Ipsos uses AI to deliver insights for clients

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Unlock Brand Success

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  • Family Publication

    New families: Priorities and spending

    A change in lifestages prompts a change in product and brand choice. But what does this looks like amongst the aspiring middle class?
  • Healthcare Publication

    NHS England: Supporting young adults

    Living with a chronic illness is difficult, especially for children and young people. NHS England used ethnography to understand how to improve the lives of this group.
  • Automotive Publication

    Pimp my ride

    Technology is shaping the automotive industry. But how are car manufacturers like Tesla leading the way?
  • Middle-class Publication

    Bill and Melinda Gates Foundation: Tomorrow’s consumers

    Over 45% of the world lives on $2 a day, yet by 2025 may of them will be middle class. The Gates Foundation wanted to understand what this transition will look like.
  • Business Publication

    Life of an SME

    Small businesses are the driving force of Europe's economy, but what drives them to success? This study highlights how to connect with ambitious SMEs across Europe.
  • Financial Services Publication

    Making ends meet

    What drives consumer and SME financial management, trust and decision making? This short film brings to life some of the hidden influences.