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Trust in Social Media
In the context of increased regulation and tightened content moderation, the social media sector sees the first rise in trustworthiness since its inclusion in the Ipsos Trustworthiness Monitor.
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Retail
From Riches to Rags? The Retail sector is highly trusted, but faces a myriad of challenges to its trustworthiness.
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Food & Drink
During the pandemic the food and drink sector was lauded for keeping a nation fed and its reward from a reputational standpoint is that it is among the most trusted sectors.
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Tracking expectations, context and empathy to build successful brands
Discover Ipsos' contextual brand tracking
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Trust in Tech: A tale of the West and the Rest
When it comes to being seen as trustworthy or untrustworthy, the tech sector seems to be at a bit of a crossroads.
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Unlocking culture in Europe
A study on how TikTok users perceive culture in Europe and the role the platform plays.
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Ipsos launches a new Quick Service Restaurant (QSR) suite of solutions to power clients’ innovation success
Ipsos is excited to announce the launch of specialized end to-end innovation solutions for Quick Service Restaurants (QSR) to fuel development and optimization at any stage of the product life cycle.