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South Africa Primary Consumer Sentiment Index - October 2016
The South Africa Primary Consumer Sentiment (“Consumer Confidence”) Index (“PCSI”) as measured by the Thomson Reuters/Ipsos PCSI for October,2016 is up 0.3 percentage points over last month.
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LATAM - Primary Consumer Sentiment Index - October 2016
The Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI) was released today for the following countries: Argentina, Brazil and Mexico.
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North America - Primary Consumer Sentiment Index - October 2016
The Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI) was released today for the following countries: Canada and the United States.
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Turkey Primary Consumer Sentiment Index - October 2016
The Turkey Primary Consumer Sentiment (“Consumer Confidence”) Index (“PCSI”) as measured by the Thomson Reuters/Ipsos PCSI for October,2016 is up 2.3 percentage points over last month.
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How Present Is Your Brand In The Lives Of The World's Most Affluent?
The Ipsos Global Affluent Survey is a unique database which allows planners to compare and contrast the behaviour and media consumption of the Affluent individuals across 49 countries in the world.
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Affluents in The Middle East Have The Highest Ownership of Wearable Tech
On October 13- 2016, we celebrate the 4th release of the Ipsos Affluent Survey EMEA.
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What Worries the World - September 2016
The majority (62%) of people around the world think things in their country are on the wrong track.
Unemployment currently occupies the top spot for global concern with 38% saying this. -
2016 US Elections - Second Debate Analysis (October 12)
The Reuters/Ipsos Presidential Debate Special was released today.
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2016 US Elections - Clinton’s Favorability Holds Steady From Last Week (October 12)
Donald Trump is having a bad week. Favorability scores of the Republican have declined since release of the 2005 audiotapes and Hillary Clinton maintains a sizable lead in national polls. However, Trump’s support level has not dropped since last week indicating there may be a floor to his potential losses.
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Building Stronger Brands
Brands exist in a constantly changing world. But the role brands play in people’s lives has not changed and people themselves change more slowly.