Consumers


Financial Services Publication

Can financial services tackle health and wellness?

As consumers are looking beyond the traditional markets to address their health and wellness needs, there are opportunities for financial services companies to help people improve their holistic well-being.

[WEBINAR] Audience Analysis with Profiler, by Synthesio

On a scale of 1 to 10, how would you evaluate your ability to make winning bets on your consumer’s interests and behaviours?
Consumers Survey

Swarovski’s consumer goods business partners with Ipsos MMA to deploy a global Unified Marketing Measurement program

Partnership will enable optimisation of traditional media, digital and social media, and personalised marketing to drive omni-channel sales and profit.

October 2019 index shows continued decline in global consumer confidence

Optimism lessens significantly in half of the economies surveyed, including the U.S., mainland China, Germany and India.
Brands Event

[EVENT] CRC Insights Leadership Symposium

On October 22-24, Ipsos is pleased to be participating in the CRC’s AI-focused conference exclusively designed for market research professionals.

Global Consumer Confidence Index hints at a global economic slowdown

Significant drops are seen in India, Spain, Germany, the U.S., Sweden, Italy and Mexico; meanwhile, optimism gains in Argentina, Saudi Arabia, France, Turkey and China.
Advertising Event

[EVENT] The FQ Lounge @ Advertising Week

September 23 - Please join Ipsos’ Virginia Lennon and Natalie Lacey who will be participating in the following panels during a two-day exclusive event hosted by The Female Quotient.
Social Media Survey

Social media usage statistics by country

Understanding consumers with and without social media.
Automotive Survey

Are automakers overlooking the journey while focusing on its self-driving destination?

New Ipsos study reveals most Americans simply enjoy the act of driving their vehicle.