Consumers


Digital Publication

Building digital advocacy

Consumers are looking for information about you online.
Economic Pulse Publication

Brazil Pulse - Consumer Confidence Remains at 74 points - April 2018

The country is still heading in the wrong direction to 92% of Brazilians, remaining at the same level as the previous month. The stagnant economy, the unemployment, political and institutional crisis and the chaos in public safety are the main causes for this negative perception regarding the nation’s direction.
Food & Beverage Publication

‘Natural’ food: What Does it Mean to Consumers?

Consumers are more conscious than ever about the safety and trustworthiness of food and drink, which has led to an increase in the use of terms such as ‘natural’ on packaging.

Ipsos Launches Product Intelligence

Socialised product evaluations via user ratings and reviews.
Consumers Survey

Europe East - Primary Consumer Sentiment Index - April 2018

The Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI) was released today for the following countries: Belgium, France, Germany, Great Britain, Hungary, Italy, Poland, Russia, Spain, Sweden, and Turkey.
Consumers Survey

South Africa Primary Consumer Sentiment Index - April 2018

The South Africa Primary Consumer Sentiment (“Consumer Confidence”) Index (“PCSI”) as measured by the Thomson Reuters/Ipsos PCSI for April 2018 is down 4.5 percentage points over last month.
Consumers Survey

LATAM - Primary Consumer Sentiment Index - April 2018

The Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI) was released today for the following countries: Argentina, Brazil and Mexico.
Consumers Survey

North America - Primary Consumer Sentiment Index - April 2018

The Thomson Reuters/Ipsos Monthly Primary Consumer Sentiment Index (PCSI) was released today for the following countries: Canada and the United States.
Shopper Event

[EVENT] Instore Marketing: The Experimental way

May 9 - During the 2018 edition of Cibus, Ipsos and the University of Parma will present an innovative and unprecedented research framework entitled "In store marketing: the experimental route".