Customers

The Experience Perspective Podcast - Ipsos
Customer Experience Publication

The Experience Perspective

The Experience Perspective is an Ipsos podcast and LinkedIn Live series covering everything from Customer and Employee Experience to Channel Performance.
Lead Saves: Convert ‘lost’ leads into revenue | Ipsos
Customer Experience Publication

Lead Saves: Convert ‘lost’ leads into revenue

Drive up sales conversion by understanding and converting customers you thought were ‘lost’.
Ipsos | Synthesio | social listening
Social Listening Publication

New research: decoding internet fashion aesthetics

Synthesio experts explore 20 fashion aesthetics from apps like TikTok and Instagram
Ipsos | Luxury | Ipsos views | brands | customer-centric
Luxury Publication

Keeping the dream relevant: Rethinking how to deliver the luxury experience

What challenges does a post-pandemic world with new inflationary pressures bring for brands aiming to deliver compelling luxury experiences and value propositions?
Ipsos | Global CX Voices 2022 | Participate | Customer experience
Customer Experience Survey

Have your say, be one of the CX Global voices

Share your CX views and get priority access to the 2022 global CX trends report.
Measuring customer effort is not enough | Ipsos
Customer Experience Publication

Putting in the Effort: Why treating customers fairly is key to business success

Measuring customer effort in isolation is not enough. Organisations need to measure the Customer: Company Effort Ratio (C:CER) which takes both perceived customer and company effort into account.
Brand Experience | Ipsos
Customer Experience Publication

Bridging the Brand Experience Gap

How to align brand promise and customer experience for business success
CX_Global_Voicies_2021
Customer Experience Webinar

CX Global Voices [Webinar recording]

Only 1 in 8 CX professionals across the globe describe their own organisation as a leader in terms of CX maturity, but even those CX leaders have room for improvement.
Maximising omnichannel customer engagement | Healthcare | Ipsos
Customers Publication

Healthcare focus: Maximising omnichannel customer engagement

Today’s rapid acceleration in the use of virtual channels means omnichannel engagement strategies are needed, and quickly. Your customers are now consuming and communicating information in innumerable new ways.
Automotive industry | coronavirus | customers behaviour | Ipsos
Automotive Publication

Customer needs in times of crisis

Lessons and challenges from the automotive industry.
1 - 9 of 17 items