Data Collection

ESOMAR | Ipsos
Online Research Publication

Ipsos Answers Esomar’s Questions to help online research buyers

The primary aim of the ESOMAR's Questions is to increase transparency and raise awareness of the key issues for researchers to consider when deciding whether an online sampling approach is fit for their purpose.
Data Collection Publication

Perils of Perception 2016

This 33-country survey highlights what we get wrong and why we are so often wrong about topics such as immigration, teenage pregnancy and how to change that.
The Operational Angle: An Ipsos podcast
Market Research Publication

The Operational Angle: an Ipsos podcast

A monthly podcast on data collection methods in market research.
ifield
Market Research Publication

The future of offline fieldwork: iField

Ipsos’ best-in-class offline fieldwork management system is designed to ensure consistent, quality market research data.
Embracing Mixed Mode Research - February 2021
Data Collection Publication

Embracing Mixed Mode Research

Why Mixed Mode is more than just a plan B and the way to future-proof your research studies.
From unstructured data to intelligence | Ipsos
Social Intelligence Publication

From unstructured data to intelligence

Exploring the journey of social media data, from tech platforms to research solutions.
social intelligence and survey data to drive brand growth | Ipsos
Brands Survey

The power of social intelligence and survey data to drive brand growth

We all recognise that importance of social is great, the question is, how do we exploit this rich source of data to its full potential and derive the right insights that will drive growth for our clients’ brands?
Reaching the right people in the right way to get the data you need | Ipsos
Data Collection Publication

Mixed Mode Research: Reaching the right people in the right way to get the data you need

An introduction to designing participant-centric, efficient and future-proof research with greater survey coverage.
Ipsos joins an international partnership to implement non-pharmaceutical interventions against Coronavirus in Africa
Covid-19 Survey

Ipsos joins an international partnership to implement non-pharmaceutical interventions against Covid-19 in Africa

Ipsos will provide the collection and analysis of data on the impact of COVID-19, behaviours surrounding it, and control measures put in place in African countries.
Disruptive technologies | Cyclone | Climate change | Ipsos | Data collection
Artificial Intelligence (AI) Survey

Disruptive technologies: How data is collected when you can’t get on the ground

Remote sensing – satellites, drones, social listening & AI – are changing the way we collect data.
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