Innovation


Innovation Publication

The Future of Mobility - Electrification

The mobility is constantly changing and vehicles become less polluting. Electric vehicles have been known for a decade but they attract more and more consumers, due to a major concern regarding environment and the rise of gasoline price.

[EVENT] A Digital Future for Random Probability Surveys

July 12 - Working through the changing landscape of random probability survey research.
Innovation Event

[EVENT] The Future of Research: New Solutions to Old Problems

Join us in Edinburgh from 6pm on 21 June 2018 to take a tour with us through some of the latest innovations in research.
Innovation Event

[EVENT] Viva Technology 2018

May 24-26 - Do not miss the RDV innovation & leaders of the year! Ipsos is an Accelerate partner of VIVA TECHNOLOGY. New uses, innovative technical solutions (neuroscience, virtual or augmented reality, artificial intelligence ...) make the business of market research even more exciting. Come and talk to our experts and discover how Ipsos takes up the challenge with its teams and partners!

[EVENT] NEXT 2018

On April 30, join Ipsos’ Cecile Carre at NEXT – a conference dedicated to innovative R+D market research and data analytics.
Innovation Publication

Does Byron Sharp's Philosophy Work for Innovation?

Can marketers use Byron Sharp’s principles to help them launch successful innovations?

How Text Analytics can Reveal more Insights from Crowdsourced Ideas

In the era of Big Data, it is easier than ever for companies to interact with their customers and access their opinions over the internet. To capitalize on this, companies have created online communities or other platforms to hear feedback and/or recommendations from their most loyal consumers.
Sports Survey

Get Your Head in the Game: Why Sports Organisations Need Fan Insights

As we enter November, I prepare for my favorite time of the year: college football season. I grew up in Columbus, Ohio in the heart of Ohio State Buckeye country and went to college at fellow Big Ten school, Northwestern.
Insight Cloud Publication

Ipsos Curation with Insight Cloud

Ipsos Curation brings together the best of human understanding with the latest technology, Insight Cloud, to curate data so your most valuable insights are ready when you need to make decisions and inspire ideas. It’s insights on demand.