Our long term political and social trends have been collected over the last 30+ years and are unrivalled amongst polling organisations.
Satisfaction with government and party leaders 1997 – present | 1988-1997 | 1977-1987
Satisfaction with government and party leaders (among own supporters) 1994 onwards
Conservative leader image
Labour leader image
Lib Dem leader image
UKIP leader image
Most Capable Prime Minister
Most Capable Chancellor
Best party leader in key respects
Like the Leader? Like their policies?
Like the Leader? Like their party?
Is the opposition leader ready to be PM?
Satisfaction with the chancellor
Join Suzanne Hall, Head of Qual and Hannah Shrimpton, Associate Director for a webinar on 4 June at 3pm to explore how different generations are coping with the current pandemic across the UK.