Ricerche e Pubblicazioni: Tutte

Società

La semplificazione: il nuovo paradigma

Alcune riflessioni sul clima economico, politico e sociale del nostro Paese
3 ottobre 2018
Media & Brand Communication

Last Impressions Also Count

How to evoke an emotional response to leave strong branded memories. While we all know the importance of first impressions, this report highlights the significance of a good last impression.
26 settembre 2018

Features

Scopri Collezione Flair

Lanciato nel 2005, Ipsos Flair è cresciuto dal desiderio di unire le competenze di Ipsos, al fine di presentare una visione della società.

Collezione Flair

Guarda anche:

Economic Pulse of the World

Customer Experience

The Secret to Unleashing a Disruptive Brand? Stop Being a Victim

This report speaks to clients to find out how to survive in a transforming market and handle the changes disruption brings.
26 settembre 2018
Nuovi servizi

Four Ways Agile Research Will Evolve to Drive Innovation

In today’s fast-moving, shape-shifting world, it seems virtually every business, every marketer, and every researcher wants to be agile. But, what exactly does agility mean?
5 settembre 2018
Società

Women & Water: A Ripple Effect

In 2017-2018, Ipsos and the Water & Development Alliance (WADA) conducted a study to map the hypothesized direct gendered impacts (“women and water”) and the pathways to indirect empowerment impacts (“the ripple effect”) of water programming, and to collect primary data to assess whether these hypotheses can be supported.
23 agosto 2018
Società

Un’Italia frammentata: atteggiamenti verso identità nazionale, immigrazione e rifugiati in Italia

Lo studio commissionato da The Social Change Initiative in partnership con More in Common esamina il dibattito politico nazionale, le dinamiche dell'opinione pubblica sul tema dell'immigrazione
2 agosto 2018
Customer Experience

Mystery Shopping in the Luxury Industry

In this paper, three highly experienced mystery shopping experts share their knowledge and opinions on different aspects of mystery shopping in the luxury industry and how it is a vital ingredient in a holistic Customer Experience strategy.
23 luglio 2018
Customer Experience

How Mystery Shopping Drives Better Automotive CX Performance

Changing Gear - What should an automotive mystery shopping programme focus on? What do car manufacturers and dealers want from a mystery shopping programme?
19 luglio 2018
Consumer & Shopper

The Future of Mobility - Electrification

The mobility is constantly changing and vehicles become less polluting. Electric vehicles have been known for a decade but they attract more and more consumers, due to a major concern regarding environment and the rise of gasoline price.
17 luglio 2018
Customer Experience

Customer Centricity: from Stance to Reality

More than ever, customers have a powerful influence on their relationship with brands. Their voice matters and they can have a strong impact on a brand’s behaviour.
17 luglio 2018

La semplificazione: il nuovo paradigma

Last Impressions Also Count

Features

Scopri Collezione Flair

The Secret to Unleashing a Disruptive Brand? Stop Being a Victim

Four Ways Agile Research Will Evolve to Drive Innovation

Women & Water: A Ripple Effect

Un’Italia frammentata: atteggiamenti verso identità nazionale, immigrazione e rifugiati in Italia

Mystery Shopping in the Luxury Industry

How Mystery Shopping Drives Better Automotive CX Performance

The Future of Mobility - Electrification

Customer Centricity: from Stance to Reality