Insights Hub

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• Public opinion Publication

  Views on the use of animals in scientific research

  This report presents the findings of a 2012 survey on awareness of, and public attitudes towards, the use of animals in scientific research.

  19.10.12
• Politics Survey

  Lend me your equity

  Wonga has to show how its sponsorship of Newcastle United will benefit both the football club and the region, writes Jamie Robertson, director, Ipsos ASI in Brand Republic.

  19.10.12
• Politics Survey

  Britain v Germany: how we rate our own economies

  One in seven Britons (14%) believe the economy is in good shape compared to 68% of Germans according to the latest Ipsos Global @dvisor released today by Ipsos.

  19.10.12
• Consumers Publication

  Leveraging the social media paradox

  When trying to understand social media we need to think critically and be aware of contrary viewpoints. Download this white paper to learn more.

  18.10.12
• Consumers Survey

  Are we gambling with the truth?

  John Carroll talks about big data and what to expect from this year's Media Research Group conference in Monte Carlo.

  18.10.12

• Pulse Check

  Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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• Politics Survey

  Support for independence continues to fall as Labour narrows gap with SNP

  Our latest Scottish Public Opinion Monitor for The Times shows that support for independence continues to fall

  18.10.12
• Politics Survey

  Leveraging the social media paradox

  When trying to understand social media we need to think critically and be aware of contrary viewpoints, writes Phil Shaw, director, Ipsos ASI.

  17.10.12
• Politics Survey

  Collection of client feedback and outcome information across the CLAO network

  The Scottish Legal Aid Board commissioned Ipsos Scotland and Dr Jackie Gulland of the University of Stirling to re-evaluate measures of client satisfaction with the Civil Legal Aid office network (CLAO)

  16.10.12
• Public opinion Publication

  Review of postal users' needs

  New research from Ipsos for Ofcom shows that people are still emotionally attached to the post, even though we are using postal services less and less at home and in small businesses.

  16.10.12
• Customer Satsisfaction Publication

  The Imperatives for Customer Loyalty 2012

  For the fourth year running, The Logic Group has partnered with Ipsos to conduct consumer research with the Great British public to understand the key drivers behind, and manifesting behaviours of, customer loyalty in 2012.

  16.10.12
• Consumers Publication

  Breakfast Radio: The most important media of the day?

  Using the new product Censydiam MediaCT investigates how inner needs in the morning influence our choice in breakfast radio.

  16.10.12