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Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

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Data Labs: Putting science at the heart of data

Data Labs: Putting science at the heart of data

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Be Distinctive Britain

Be Distinctive Britain

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  • Technology Publication

    The UK CX Report 2023

    The new ‘UK CX Report’ in conjunction with Engage media gives a comprehensive analysis of the current challenges that impact customer behaviour.  
  • Eight in ten Britons say public services have got worse over the past 5 years

    The latest Ipsos Political Monitor reveals that 75% of Britons disagree that in the long term the government’s policies will improve the state of Britain’s public services
  • Society Publication

    Ipsos Update – November 2023

    Mental Health, Trust, ESG… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
  • Digital Publication

    The future of AI in public services

    AI has the potential to automate repetitive tasks and enhance efficiency in our public services. Using insights from Ipsos research and an interview with Dr. Jonathan Bright from The Alan Turing Institute, Daniel Cameron and Reema Patel identify different types of AI technology and their applications in the public sector. However, they also explore the challenges such as bias, lack of transparency, data privacy, and the broader social impacts facing the use of AI in this capacity.
  • Local Government Publication

    The future of local delivery

    The UK is facing rising demands for public services and the need to address social issues like homelessness, poverty, and mental health. However, regional disparity is a major concern, with regional imbalances ranking highest among advanced economies. Dr. Eleanor Carter, Research Director, Government Outcomes Lab, joined us to discuss how place-based policy initiatives can be improved and what policy-makers should consider to fully harness the potential of place-based policy making.
  • Society Publication

    The future of public services

    Public services matter. Many tell us that the parties' policies on these issues are very important in helping them decide how to vote. However, Britons are feeling pessimistic about the future and the government's ability to improve public services. As parties draft their manifestos ahead of the much-speculated next general election, they will need to balance the current restraints of the public purse with an urgent need to start planning for these inevitable challenges that face the public sector.