Insights Hub

All content

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  Shopper Publication

  Ipsos Views: The evolution of shopper behaviour

  Shopper behaviour is evolving: Stuart Wood reveals the the 5 key factors behind this in our latest Ipsos Views thoughtpiece.

  09.05.18
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  Innovation Publication

  Shakespeare still shocks - even in Virtual Reality

  Ipsos and The Royal Shakespeare Company partnered on an innovative programme of research to explore the emotional engagement of theatre, live to cinema and a virtual reality experience when watching a performance of Titus Andronicus - Shakespeare’s bloodiest play.

  02.05.18
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  Advertising Publication

  A Dull Category Doesn’t Have to Mean Dull Ads

  Transforming adversity into a creative opportunity.

  26.04.18
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  Market Research Publication

  Ipsos Research Highlights - April 2018

  Ipsos's Research Highlights for April 2018 includes the latest leadership ratings, confidence in the housing market and global concern about corruption.

  26.04.18
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  Charities Publication

  Understanding Society: Putting people in the picture

  As sustainable development becomes ever more embedded in government and corporate practice, the world of research has increasingly shifted its thinking to economic, social and environmental impacts.

  26.04.18

• Pulse Check

  Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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  Advertising Publication

  Alexa, Can You Live Up to the Hype?

  Like it or not, voice assistants are here to stay and Smart Speakers are one way they are infiltrating our homes. But, do we get what we expect when we open the box for the first time? How well does the marketing hype of brand giants like Amazon, Google, and Apple live up to the reality of ownership? Recent results from Ipsos’ Tech Tracker indicate there may still be work to do.

  26.04.18
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  Data Privacy Publication

  Cyber Security Breaches Survey 2018

  Ipsos and its partner, the Institute of Criminal Justice Studies at the University of Portsmouth, were commissioned by the Department for Digital, Culture, Media and Sport to carry out the latest Cyber Security Breaches Survey, as part of the UK Government’s National Cyber Security Programme.

  25.04.18
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  Children Publication

  National Youth Social Action Survey 2017

  Ipsos was commissioned by the Department for Digital, Culture, Media & Sport and Step Up To Serve to run the 2017 wave of the National Youth Social Action Survey.

  24.04.18
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  Financial Security Publication

  Open Banking Data Sharing Dilemmas

  This report prepared by Ipsos for Barclays Bank is designed to understand the human side of Open Banking.

  18.04.18
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  Market Research Publication

  Ipsos Research Highlights - March 2018

  Ipsos's Research Highlights for March 2018 includes the NHS and Brexit as the UK's top concerns, a rise in Theresa May's ratings and economic pessimism amongst the young.

  29.03.18
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  Evaluations Publication

  APC - External Process Evaluation

  External process evaluation of the Advanced Propulsion Centre that provides evidence on effectiveness of delivery, and early findings on ‘what works’ in government automotive R&D funding.

  27.03.18