The latest Ipsos AI Monitor, a comprehensive 32-country survey, reveals that while the world is almost evenly split between excitement and nervousness, in Britain we are much more cautious.
Generative AI could boost GDP in the D9+ by up to €500 billion over ten years, but realising this potential depends on widespread adoption that is currently far from guaranteed, new Ipsos research finds.
Our roundup of the latest insights on the AI landscape shows that GenAI has moved into the mainstream. This shift has consequences for media companies as they roll out this transformational technology. There is a need to grapple with behavioural shifts, audience needs, questions and red lines.
Ipsos in the UK today launches its new Centre for AI Policy and Impact, a cross-sector centre of excellence dedicated to helping policymakers, businesses and civil society organisations understand and navigate the real-world implications of artificial intelligence.
Generative AI could boost EU GDP by up to €1.4 trillion over the next decade, but realising this potential depends on widespread adoption that is currently far from guaranteed, new Ipsos research finds.
The Department for Science, Innovation and Technology (DSIT) and the Department for Culture, Media and Sport (DCMS) commissioned the AI Skills for Life and Work research programme.
Over half (56%) of Britons support banning mobile phones in schools altogether, up 8 ppts since September 2024. Seven in ten (72%) would support a law that requires social companies to use age-verification to ban children under the age of 16 from accessing their platforms.