Market Research


Music Survey

Music Consumer Insight Report 2016

Ipsos Connect has partnered with IFPI to produce the Music Consumer Insight Report 2016, a global report exploring the behaviour of music consumers across 13 of the world’s leading music markets.
Market Research Publication

The Element of Surprise

GSK Consumer Healthcare's European Shopper Science Lab and its Research Advisory Board partnered with Ipsos and came up with a surprising thought.
Market Research Publication

Ipsos Research Highlights - September 2016

Ipsos's Research Highlights for September 2016 includes the highest concern about housing in 40 years and there's no sign of 'Bregret' after the EU Referendum.
Politics Survey

Research Heroes: Claire Emes

Claire Emes, Chief Innovation Officer at Ipsos, has been selected by the Market Research Society as a Research Hero this month.
Market Research Publication

Ipsos Research Highlights - August 2016

Ipsos's Research Highlights for August 2016 includes the latest from the US presidential election and the new PM starts with a honeymoon among the public.
Investors Survey

Video: Milorad Ajder interviews David Bickerton of BP

Milorad Ajder, Co-Director of the Ipsos Global Reputation Centre, interviews David Bickerton, Director of Communications at BP.
Investors Survey

The National Student Survey 2016: Student participation on the rise, satisfaction scores remain high

Participation in the National Student Survey (NSS) 2016 was at another all-time record high with 72% of eligible students completing the survey.
Politics Survey

Can't beat them? ...then copy them!

Richard Garnham, Innovation Manager, looks at what the new Instagram Stories feature will mean for brands, and the platform’s competitors like Snapchat.

Ipsos "Intend to Lead the AI Charge in Market Research" Says Associate Director Robert Kettrick

Rob Ketterick of  Ipsos Loyalty talks to AI Business about real-time customer feedback and Ipsos's ambitions for the use of AI.