Market Research


Politics Survey

Will the internet mean the end of civilisation as we know it?

Andrew Green of Ipsos MediaCT in Warc's Market Leader magazine looks at the implications for the Internet on traditional broadcast and print media.
Market Research Publication

In Perspective 2008/09

What does the future hold? This Ipsos report looks back at Britain in 2008 and ahead to Britain in 2009.
Politics Survey

Hillary Clinton Confounded The Pollsters In New Hampshire On Tuesday

The Sun' s Political Editor commissioned Bob Worcester to write a personal "Why the polls got it wrong in New Hampshire" article for the Sun, Britain's best selling national daily newspaper, specifically in "Sunspeak".
Politics Survey

Letter from Britain 2

An analysis by Sir Robert Worcester on the results of the 2008 American Presidential Election.
Market Research Publication

Retail Checkout Flyer

An introduction to Ipsos retail and shopper team's methods to address pre-lauch issues.
Investors Survey

Checkout launched to help manufacturers test their new products

Ipsos launched Checkout today as the latest addition to its suite of shopper research solutions.
Investors Survey

Shoppers Support Paying for Plastic Bags

Shoppers Supporta Paying for Plastic Bags
Market Research Publication

Understanding Shoppers Flyer

How Ipsos research uncovers the motivations and behaviour of shoppers in the UK and around the world.
Politics Survey

US elections; the fat lady's just got up to sing

Sir Robert Worcester's analysis of the US presidential election campaign.