Polling


Politics Publication

Can Reeves Chart a Course Through Economic Pessimism?

With the Spring Statement looming, Ipsos polling reveals public pessimism about the economy and a difficult balancing act for the Chancellor as Britons want to hear how Labour will deliver economic growth, reduce the cost of living, and improve public services.
Election Survey

More Britons care about who wins the US election than the Tory leadership race

A new Ipsos survey reveals how the British public views the upcoming US presidential election, offering insights into name recognition, favourability, and perceived impact on UK-US relations.
Polling Survey

Labour and Starmer approval ratings continue to drop as government nears 100 days in power

Over half (52%) of Britons are unfavourable towards Starmer (joint highest as Labour leader).
Politics Event

Ipsos Beyond the Bubble at the Conservative Party Conference

Join us at the Conservative Conference.
Politics Event

Ipsos Beyond the Bubble at the Labour Party Conference

Join us at the Labour Party Conference.

Missions, Milestones and Priorities

Track the government's performance on its key missions, milestones, and priorities.
Election Survey

Another successful UK Exit Poll for Ipsos

Ipsos conducted a successful 2024 General Election Exit Poll for the BBC, ITV and Sky News.
Polling Survey

Ipsos response to the 2024 election results

Ipsos comments about the 2024 General Election polling.
Politics Survey

Ipsos political polling methodology

Ipsos’s current UK political polling design.