Polling


Politics Survey

Boris Johnson’s likeability ratings fall to his lowest score as PM

As the Prime Minister faces more pressure, his likeability ratings drop further
Politics Survey

Half of Britons say Conservatives made the wrong decision by voting to keep Boris Johnson as Prime Minister

Half support the Prime Minister resigning, however this has fallen since last month
Polling Survey

Majority of Britons think Boris Johnson’s government is doing badly at running the country

Now that the Sue Gray report has been published, majorities think the findings are thorough and independent but few think they will lead to the right people being held accountable for any breaches of coronavirus restrictions
Ipsos Update Publication

Ipsos Update - March 2022

Opinion polling, the year ahead in Brazil, gender inequality in Japan, and the future of ageing are all featured topics in this month’s round-up of research and thinking from Ipsos teams around the world.
Politics Publication

Opinion Polls: A tour of the territory

Political opinion polls come under great scrutiny in the run-up to elections and their reputation can swing between criticism and praise in the wake of results. But, if you want to make some sense of the state of opinion at any moment in time, you absolutely need polls. This paper puts polling under the researcher’s spotlight.
Politics Survey

Polling on how voters identify politically presents challenges and opportunities for Labour

New polling from Ipsos shows those on the right more favourable to Johnson and the Conservatives than those on the left are to Starmer and Labour.

How comfortable are Britons with returning to normal, as coronavirus concern rises again?

Many are still uncomfortable about some aspect of life returning to normal as concern about the Coronavirus rises to levels last seen in late April.
Politics Survey

The 2019 General Election: a retrospective

Lucy Thompson reports from "Election 2019: The Brexit Campaign”, the latest retrospective in a series of political communications events, of which one has been held after every UK General Election since 1979.
Healthcare Publication

Public perceptions of the NHS and social care - general election polling 2019

This report presents the findings of a research project commissioned by the Health Foundation and conducted by Ipsos, looking at public perceptions of the NHS and social care.