Public opinion

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Politics Survey

British public more likely to prefer Count Binface wins Clacton by-election than Nigel Farage

London, UK. New polling data from Ipsos in the UK, conducted 8–9 July 2026, explores public attitudes to Nigel Farage’s decision to resign as an MP and force a by-election in Clacton, what they think of the ongoing parliamentary investigation into Nigel Farage and who the public would prefer to win that by-election.
Public opinion Publication

Exploring the attitudes and behaviours of older people living with cancer

Ipsos was commissioned by Macmillan Cancer Support to carry out a study to better understand how patient attitudes influence the outcomes of older people living with cancer.
Public opinion Publication

Hampshire County Council Spending Review Consultation

Hampshire County Council commissioned Ipsos to deliver research to support The Shaping Hampshire - Spending Review Consultation.
Public opinion Publication

Health and Wellbeing of 15 year olds in England: Smoking Prevalence

Ipsos was commissioned by the Health and Social Care Information Centre (HSCIC) on behalf of the Department of Health to run the What About YOUth? 2014 (WAY 2014) survey. Findings from WAY 2014 relating to smoking have now been published.
Public opinion Publication

General Dental Council Patient and Public survey 2014

This report contains the findings of the Annual Patient and Public Survey 2014 carried out by Ipsos for the General Dental Council. The study was designed to capture and track patient and public awareness and perceptions of the General Dental Council and to provide insight into key and emerging policy areas.
Public opinion Publication

Understanding Society: The Perils of Perception

Welcome to the latest edition of the Ipsos Social Research Institute's Understanding Society. This issue explores the challenges in associated with measuring and understanding the way people think and act.
Public opinion Publication

Public Perceptions of the NHS and Social Care Survey

Our regular study of public attitudes regarding the NHS and social care for the Department of Health
Public opinion Publication

The spread and adoption of healthcare innovations in North West London

Imperial College Health Partners (ICHP) have published a report conducted by the Ipsos Social Research Institute exploring the enablers and barriers to adopting and diffusing three healthcare innovations in North West London. The report discusses the healthcare system-wide implications of the research.
Public opinion Publication

Drinkaware Monitor 2014: Adults' drinking behaviour and attitudes in the UK

In late 2014 we conducted a survey for alcohol education charity Drinkaware, to provide insight into UK adults' drinking behaviour and attitudes towards alcohol.
Public opinion Publication

Living Wage in Scotland

The Scottish Government has published research conducted by Ipsos Scotland and Loughborough University which considers a number of issues for consideration in paying the Living Wage in Scotland.
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