Public opinion

This qualitative study investigated the views of some in the top 1% of UK earners, through an online focus group and five in-depth interviews which took place in June 2011.

Research we have carried out for Keep Britain Tidy explores the effectiveness of using enforcement as a way of preventing environmental crime.

Ipsos have conducted an evaluation study of a new initiative in cancer aftercare services for NHS Improvement.

This report presents the findings from a qualitative research study commissioned by the National Audit Office to examine the users' experiences with personal budgets in adult social care.

Twitter, blogs and other social media have created a public forum for exchanging views and information. This report discusses the role of social media in the 2011 Scottish parlimentary election campaigns.

Status technology and clothing brands play a significant role in creating or reinforcing social divisions amongst children between the `haves' and the `have-nots', according to a new report by Ipsos for UNICEF UK.

This study, conducted by the Ipsos Social Research Institute in SPARDA countries, explores whether perceptions and attitudes of the public towards migrants and cultural diversity can be affected by the use of targeted communication strategies.

In our latest Understanding Society, we analyse the power of public opnion across the world and feature a Q&A with Tony Blair.

One year after the election of the Coalition government, Ipsos's latest Understanding Society explores the implications for local public services.