2022 Holiday Insights Calendar

The general objective is to check a website or a mobile app by analyzing the strengths and weaknesses regarding content, navigation and lay-out. Any type of context (E-commerce, media, corporate) can be analyzed.

Sound bits (of advice) and bites (of research) from Ipsos SMX - social media research experts helping brands gain better insights to inspire and accelerate business growth.

The report, titled "Ipsos Global @dvisory: The Economic Pulse of the World" is based on 19,152 recent interviews in 25 countries around the world. The report examines citizens' assessment of current state of their country's economy for a total global perspective.

It's the most wonderful time of the year — especially for retailers.

With the Hispanic population becoming more and more of a force in the U.S., Facebook tapped media, content and technology research specialists Ipsos MediaCT for a closer look at how U.S. Hispanics communicate and consume media.

At Ipsos, we have done a vast amount of research on the topic of Influencers and TV.

Go beyond counting clicks, shares and likes to really understand your digital campaign's impact on your brand. To maximize your investment in digital - you need to know more. With ASI:Live, you can track key performance metrics (recall, brand attitudes and claimed behaviour) with respondents…

The Ipsos Global Reputation Centre snapshot series regularly examines the issues impacting various business sectors and the reputation of companies within them. In this edition, we take an in-depth look at the oil and gas sector across 24 countries.

Sense of Vulnerability Fueled by Two of Eight Threats in 2014: Armed Conflict and Major Health Epidemic

Leveraging mobile research offers many advantages, but it's more than just making a survey mobile-friendly. It needs to be engaging. It needs to be concise. It needs to be visual. Read all 10 tips and tricks for designing the perfect mobile survey.