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Innovation

Ipsos Top Topics

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[WEBINAR] United in Individuality: 9 Opportunities
Society

[WEBINAR] United in Individuality: 9 opportunities for U.S. brands in Global Trends

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Navigating Nouveau Nihilism: How Brands Can Thrive in a YOLO Economy
Media

Navigating Nouveau Nihilism: How Brands Can Thrive in a YOLO Economy

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All content

  • Politics Survey

    Seven Years after 9/11

    Americans Reflect on the Safety of US airlines and Airports

    Two Thirds Are Satisfied That Enough or More Has Been Accomplished For Passengers
  • Ethnography Survey

    The Race for the White House: In a Heartbeat

    Dead Heat: McCain 46%, Obama 45%

    But Biden (60%) Leads Palin (47%) On Being Qualified for President
  • Ethnography Survey

    Overall Leadership Matters: McCain 47%, Obama 45% Equal To The Task

    But On Issues, Obama Leads on Domestic (Jobs and Economy, Healthcare) McCain On External (National Security, Foreign Policy)

    More View Obama (56%) As Change Agent Than McCain (35%)
  • Public opinion Publication

    Spinning Sponsorship Gold

    Beijing's winning bid for the 2008 Olympic Games marked the start of a gargantuan opportunity and a major marketing competition--the race for sponsorship. Interested enterprises spared no effort to win sponsorship status, form marketing teams, sign contracts with sports stars, and use the event to promote their brands and products. So now that the Games are over, how did the sponsors perform?
  • Insights To Activate

    Insights To Activate is putting the latest Ipsos data and insights into context for leaders in business, politics and beyond on a weekly basis.

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