Insights Hub

All content

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  Advertising Publication

  Creative Excellence helps advertisers to bring back the magic

  Creative Excellence helps advertisers to bring back the magic by using research to inspire and empower creativity

  04.01.23
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  Environment Publication

  Ipsos Update – April 2023

  Sustainability, happiness, democracy… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.

  04.01.23
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  Consumers Publication

  Building a better future with Innovation

  At Ipsos, we are passionate about helping clients identify, qualify, optimize and forecast the business potential of innovations for consumer goods, services and durables, products, packaging and new business models. Our rapid and validated end-to-end solutions, combine optimization with qualification, to enable clients to be faster in seizing opportunities and be more agile and confident in bringing their products to market.

  03.31.23
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  Online Research Publication

  Ipsos Answers Esomar’s Questions to help online research buyers

  The primary aim of the ESOMAR's Questions is to increase transparency and raise awareness of the key issues for researchers to consider when deciding whether an online sampling approach is fit for their purpose.

  03.29.23
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  Marketing Publication

  It’s Time for a Media and Data “Bill of Rights”

  Revisit our webinar discussion exploring the critical aspects of data ownership and how marketers can improve their media investments.
  
  

  03.28.23

• Insights To Activate

  Insights To Activate is putting the latest Ipsos data and insights into context for leaders in business, politics and beyond on a weekly basis.

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  Healthcare Publication

  RSV: On the verge of change

  After decades of failed attempts, the respiratory syncytial virus (RSV) treatment and vaccine landscape is on the verge of profound change.

  03.27.23
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  Global Trends Publication

  A New World Disorder: Opportunity in a Polycrisis

  Revisit our on demand webinar featuring insights from Ipsos Global Trends – our comprehensive study exploring the forces shaping our new world disorder.

  03.21.23
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  Consumers Publication

  Mapping the journey to sustainable pack: What consumers want

  A key part of a holistic sustainability strategy for most CPG companies is their packaging blueprint.

  03.20.23
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  Society Publication

  Artificial intelligence: What brands, innovators and digital product managers need to know today

  ChatGPT just launched GPT-4, promising to revolutionize AI again. Here’s what Americans think, according to Ipsos research.

  03.14.23
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  Customer Experience Publication

  The dark side of electric vehicles

  How electrification has the potential to undo decades of improvements in auto customer experience

  03.13.23
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  Media Publication

  Three keys to unlock brand success: shaping EXPECTATIONS, integrating CONTEXT, acting with EMPATHY

  Brands are no longer in control. In a dynamic world, people are. Brands can make powerful connections and bring more to their lives by actively shaping their expectations.
  

  03.09.23