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Small Businesses Top Favorability List Among Americans
Breitbart comes in last in latest Ipsos poll on favorability
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Affluent Americans: Home is Where the Heart Is
It’s said that home is where the heart is. This is certainly true of America’s Affluent population, whose second largest expenditure overall is related to home and garden.
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Insights on Polarization
In a recent study, we explored middle class moms' views of political polarization.
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Reuters/Ipsos Data: Confederate Monuments
The Reuters/Ipsos poll on Confederate monuments is now available.
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Ipsos Partners with Michigan State University
Ipsos Partners with Michigan State University as advisors to MSU’s Market Research Program.
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Americans Predict Next Game of Thrones Death
Petyr Baelish tops list once again in Game of Thrones Death Poll.
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Reuters/Ipsos Data: Core Political (08/16/2017)
In the latest Reuters/Ipsos Core Political, President Trump’s approval is 35%.
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Ipsos Global @dvisor: Global Consumer Confidence Is at Seven-Year High
Global Primary Index Hits Record-High Level of 48.9 in August 2017
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[WEBINAR] Leveraging the Irrational Using Qual
Behavioral Science is a hot topic in our industry, and it’s providing new insight into how people really make decisions.
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Affluent Americans: 5 Surprising Facts
As a marketer, you probably want to know that American Affluents outspend non-Affluent Americans by more than 2.5 times.