Consumers

We'll examine consumer sentiment and future outlook, unpack evolving U.S.-Canada tensions amid economic policy announcements and tariff threats, and look at how shopping behaviors are changing as consumers balance value, confidence, and spending priorities.

This workshop is designed for professionals in: Ad Operations, Business Operations, Marketing & Brand, Investment, Media Buying/Planning, and Measurement & Analytics.

New Ipsos poll conducted on behalf of Thrivent explores how Americans are responding to inflation and economic uncertainty this holiday season

The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about twice every month. From sports to politics, the answers say as much about Americans as they do about the world at large. Here's the latest.

Join us to explore how AI shapes consumer thinking, behavior and decision-making, and how organizations can adapt their marketing and communications to meet consumer expectations.

Across 33 countries surveyed, there is a mixed picture of many being financially stable but worried about what’s ahead and the feeling that a return to “normal” is getting further away.

People care more about things that obviously impact their personal finances day-to-day like gas prices and interest rates, and less about things that economists watch closely, like GDP and employment rates. Here's what that means.

Join us on September 28 for a fresh perspective on where future growth may come from and where traditional approaches are increasingly under pressure.

Join Ipsos for its complimentary KEYS webinar series dedicated to helping brands and organizations better understand the dynamics of today as they prepare for tomorrow.