Innovation

A new framework for understanding consumers’ propensity to switch

Personalization is shaking up the beauty industry and driving innovations in beauty tech like never before.

How has the Point of Care (PoC) and rapid testing market evolved, and what does the future hold?

The test positively impacts perceptions of a health system and could help attract new patients.

Brands face a major hurdle in the form of accurate trend analysis. Trends have the power to sell out products in minutes or shift consumer preferences over the years.

Ipsos’ ideas and concepts testing solution - InnoTest is now available on Ipsos.Digital Platform in seven countries

Doing research during a crisis allows businesses to better predict and prepare for what to do next.

Ipsos is proud of Neville Rademeyer, recently named among the 2020 CIO finalists for an ORBIE Award.

Join Ipsos’ Victoria Guyatt at HIMSS for technology-first insights, education, innovation and collaboration needed to transform the health industry.