Social Media

Democrats More Likely than Republicans to Consider Tweets ‘Un-American’ and Racist

Join Ipsos at the 10th annual ANA Digital & Social Media Conference featuring top CMOs and key leaders covering important topics such as AI, influencer marketing, voice, social media, chatbots, content marketing, measurement, and more!

Signals leverages decades of data science and statistics experience from Ipsos, offering the widest range of automated insights on the market.

Learn how using social media data can be used to inform traditional election forecasts

Americans are particularly worried about political divisions, but less than a third regularly converse with people who have opposing views

As more and more brands take on social issues, acceptance of short-term backlash, particularly through social media, will be par for the course.

Hear innovative techniques that can help shed light on the true potential of social media for both brands and consumers.

Social media engagement and ad revenue have been up for years, but what’s really at play once we move past technology, targeting and the sheer scale of it all?

In an increasingly tightknit and connected world, Ipsos communities provide a safe space for brands to potentially avoid a social media backlash.