Insights Hub

Global Opinion Polls

Read More
Discover how Ipsos uses AI to deliver insights for clients

Discover how Ipsos uses AI to deliver insights for clients

Read more
Unlock Brand Success

Unlock Brand Success

Read More

All content

  • Human Resources Publication

    Leadership Connections 2016, HR and the C-suite Driving Innovation

    This year again, we have partnered with Cirrus on a research initiative about Leadership Connections. The research explores the C-suite leaders’ agenda for 2016 and the role of HR in helping to achieve their key priorities.
  • NGOs Publication

    A Life Suspended: The State of Syrian Refugees in Jordan and Lebanon

    March 2016 marks the end of the 5th year since the start of the Syrian conflict. Influenced by the Arab Spring sweeping across a number of countries in the region, protestors in many parts of Syria took to the streets demanding political reform.With the Syrian conflict now entering its sixth year, the United Nations have declared that over 4.6 million Syrians have fled to neighbouring countries, with two-thirds of those settling in Lebanon and Jordan.
  • Economic Pulse Publication

    The Economic Pulse of the World - February 2016

    As a result of unstable markets around the world, and continuing decline of China and the Eurozone, the global national economic average (36%) is down 4 points to its lowest assessment score since September 2013. All of the regions experienced decline this month except for the Middle East/Africa (46%), where there was no change in the average.
  • Trends & Prospective Publication

    Opportunities and challenges in Indonesia's automotive industry

    ASEAN is host to two of the world's most important emerging markets for Automotive - Thailand and Indonesia. In our latest automotive publication our Automotive team provide you with an outlook on the Indonesian automotive industry in 2020, including the opportunities and challenges that automotive OEMs and parts manufacturers will need to address.
  • Automotive Publication

    Commercial vehicle market trends in Indonesia

    We believe that the Indonesian truck market will continue to experience good growth, making it a market that demands attention from automotive OEMs.
  • Preference Center

    Manage your communication preferences from Ipsos

    Update
  • Content Marketing Publication

    Branded Content: Emperor’s New Clothes or the Future of Marketing?

    Attempts at interpreting branded content straddle the wire of native advertising and advertorials before falling in to the abyss of general advertising – so what is it exactly and what does it offer that traditional channels do not already deliver?
  • Clearing the Fog on Neuroscience

    This study addresses some of the misunderstandings around what neuroscience is and what it can and can’t do.
  • Analytics Publication

    Don’t Kill the Analyst Just Yet

    Interview on how Ipsos applies text analytics, including the pitfalls to avoid.
  • EFM Publication

    Smarter Closed Loop Feedback

    This white paper explores how to optimise the design of Enterprise Feedback Management and Voice of the Customer programmes to maximise the ROI and reduce customer complaints and churn.
  • International Publication

    Chinese Travel And Tourism Growing

    A recent survey on Chinese outbound tourism showed that more than a third of Chinese tourists considered travel as important as love and marriage, family wealth, career development, learning and education, healthcare, and child growth.
  • Product Innovation Publication

    4 Reasons To Do “In-The-Moment” Research

    One of the many strengths of mobile research is that it can happen in-the-moment, or close to the moment of people’s experience. One of the many strengths of mobile research is that it can happen in-the-moment, or close to the moment of people’s experience. However, it is not always exploited to the fullest of its potential because we often fall back into familiar research methods.