New global study looks at beauty standards, ideals, and routines. With all of the attention paid to online beauty influencers, beauty brands may be missing out on a key target: mothers.
Most people agree that women’s empowerment is a good thing. But what does women’s empowerment actually mean for development interventions, and how will we know when it has been achieved?
With vacation season in full swing, many of us are solidifying last-minute travel plans or checking off final to-dos before heading out to enjoy some time away. While Summer offers the chance to escape the daily routine, for some, travel is top of mind year-round. This is definitely true for affluent consumers who spend 49% of the total dollars in the travel category, despite being just 17% of the total population. This month we’re taking a deeper dive into our latest Affluent Survey Data to provide a quick snapshot of five easily targetable Affluent Traveler segments.
This month’s edition of Ipsos Update features Ipsos research and thinking on gender equality, what worries the world, video research, sustainable packaging and consumer trends in Russia.