The Saudi Arabia Primary Consumer Sentiment (“Consumer Confidence”) Index (“PCSI”) as measured by the Thomson Reuters/Ipsos PCSI for September,2016 is down 2.3 percentage points over last month.
Finds senior business executives access 14 different media brands in a month.
A third say Brexit will weaken EU but few think it will lead to end of the union.
The Israel Primary Consumer Sentiment (“Consumer Confidence”) Index (“PCSI”) as measured by the Thomson Reuters/Ipsos PCSI for September,2016 is up 2.6 percentage points over last month.
At the end of a rough two weeks for Hillary Clinton, the national picture is as close as we’ve seen it this cycle. Our latest States of the Nation poll with Reuters shows Clinton and Trump basically tied in the electoral college with several key battlegrounds – notably Pennsylvania, Ohio, Michigan and Florida – extremely close.
Marketing partnerships, or sponsorships have been at the forefront of our lives over the last few months whether we realise it or not. From Andy Murray at Wimbledon, the unexpected success of wales at the Euros, the resurgence of England’s cricket team, the open, the tour de France, Lewis Hamilton’s f1 success and now the Rio Olympics, the opportunities for brands in this area are immense... and expensive.
More than eight out of 10 people in Northern Ireland say the UK's decision to leave the European Union has not changed the way they would vote in a future border poll. Ipsos carried out a survey for BBC Northern Ireland’s The View programme on public attitudes towards a border poll and how the public might vote i.e. whether they would vote for Northern Ireland to remain part of the United Kingdom or for Northern Ireland to be joined with the Republic of Ireland outside of the UK.
Findings of a 2016 survey on current public awareness and attitudes towards the use of animals in research. The survey also examines attitudes towards, and trust in, the regulatory system and the people who work with animals in research.
"Storytelling" is more than an industry buzzword. Columnist Peter Minnium discusses the art of good storytelling and the best ways marketers can tell those stories in digital media.
The South Africa Primary Consumer Sentiment (“Consumer Confidence”) Index (“PCSI”) as measured by the Thomson Reuters/Ipsos PCSI for September,2016 is up 3.1 percentage points over last month.
The Germany Primary Consumer Sentiment (“Consumer Confidence”) Index (“PCSI”) as measured by the Thomson Reuters/Ipsos PCSI for September,2016 is up 0.6 percentage points over last month.
