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Global Opinion Polls

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  • Corporate Publication

    The tech sector always bets that product quality will override privacy concerns

    Probably the most common criticism levelled at the tech sector is the one about privacy – the sense that the tech sector, or government enabled by the tech sector, are collecting far more data on individuals than they should, and that the data is then being sold or used for unclear purposes. While the tech sector sticks closely to its cherished, and well-proven, ideology that positive user experience nearly always mitigates these concerns in practice, it is also true that the concerns of pro-privacy groups within society, and government, are getting louder and more prominent.
  • Brands Publication

    Get Real, Get Creative!

    Real understanding to climb the creative effectiveness ladder
  • Flair Publication

    Flair Indonesia 2021 - Back to Growth

    As the country looks to move on from the pandemic, consumers are demanding more from brands.
  • Behavioural Science Publication

    Time to Decide

    Measuring response time for innovation and brand growth.
  • Demographic change Publication

    Ipsos Update – June 2021

    Global population dynamics, empathy in healthcare, the pandemic experience in Africa and a focus on Italy are all featured in this month’s round-up of the latest research and thinking from Ipsos teams around the world.
  • Preference Center

    Manage your communication preferences from Ipsos

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