As the clock ticks closer to the start of the 2018 Winter Olympic Games on February 8, we surveyed Americans to find out what they enjoyed most and why.
As part of Ipsos’ ongoing commitment to bringing voice to people through data, Ipsos undertook a survey on the topic of transgender people on our monthly global survey vehicle Global Advisor.
Recognising that successful package design must perform well in-store and drive saliency on the mobile devices where people increasingly shop, Ipsos Marketing has developed a behaviourally driven pack testing solution.
