Customer Perspective is a podcast exploring all things Customer Experience and Channel Performance. We publish new episodes every week/couple of weeks.
Enabling qualitative insights at scale
Integrating retail into consumers’ everyday lives
Navigating the new world with tech-enabled product innovations.
More data sources, processed by teams of human and machines, bring AI-enabled consumer intelligence to the enterprise.
Social data reveals how consumers feel about new Electric Vehicle (EV) models
To keep up with trends in conscious consumption, sustainability, and emerging technologies, fashion brands need better consumer intelligence.
'China Chic’ is taking the cosmetic industry by storm. Fiona Wang, our Social Intelligence Analytics (SIA) expert explains how.
Social intelligence requires more data than mainstream social media sites; user generated data help brands get a complete, accurate picture of consumers.
Advances in machine learning and data science techniques have made social data more valuable and actionable for marketers and insights pros.
A playbook for innovation leaders in the CPG industry.
A new framework for understanding consumers’ propensity to switch