Innovation & Knowledge

Consumer & Shopper

Making the most of our regrets

What we can we learn from regrets? For the market researcher, regret is an important construct that can enhance our understanding of decision-making and consumer behaviour.
26 February 2021
Consumer & Shopper

Shifting consumption in South East Asia

A year into social distancing: Will SEA see permanent shifts in consumption patterns?
17 February 2021
Consumer Goods

Features

Discover Ipsos Update

Our first monthly research round-up of the year includes both reflections on 2020 and a look forward at the year ahead. Featured topics include vaccines, behaviour change, food trends and a look at the local story in a selection of countries.

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