Innovation & Knowledge : Customer Experience | Ipsos

Customer Experience

How Mystery Shopping Drives Better Automotive CX Performance

Changing Gear - What should an automotive mystery shopping programme focus on? What do car manufacturers and dealers want from a mystery shopping programme?
19 July 2018
Automotive
Customer Experience

Customer Centricity: from Stance to Reality

More than ever, customers have a powerful influence on their relationship with brands. Their voice matters and they can have a strong impact on a brand’s behaviour.
17 July 2018

Features

Discover Ipsos Update

A selection of the latest research and thinking from Ipsos teams around the world.

See also: