Innovation & Knowledge

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Navigating the Online Sample Market

The pursuit of quality in sampling for research studies.
20 November 2019
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MediaCell

MediaCell is a versatile solution with a number of potential applications.
15 August 2019
Media & Entertainment

Features

Discover Ipsos Update

This month's edition of Ipsos Update features recent Ipsos research and thinking on mental health, Black Friday and retail trends, brand-building and climate change.

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Ipsos Answers To ESOMAR 28 Questions To Help Online Research Buyers

The primary aim of the ESOMAR 28 Questions is to increase transparency and raise awareness of the key issues for researchers to consider when deciding whether an online sampling approach is fit for their purpose.
28 July 2019
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Artificial intelligence: Four points of vigilance

This article on AI from Helen Zeitoun, CEO Science Organisation and CEO Ipsos in France, was originally published in French in Strategies, March 2019.
12 June 2019
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Motivation and engagement in online research communities

A study of motivational drivers to move beyond transactional relationships and towards meaningful research insights.
29 May 2019
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Hacking Human Behavior

In this podcast episode, we hear more about consumer neuroscience research and where the industry is headed.
30 April 2019
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Let’s Get Phygital

View our on demand webinar for a demonstration of Simstore, Ipsos’ virtual shopping solution.
9 April 2019
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Selling Creative Research Short?

How creative research can help measure and fuel long-term campaign effects
4 April 2019
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Virtual Reality: Hype or the Future?

Virtual Reality (VR) technology has been around for at least a decade and you could say it’s clearly gone from sci-fi to sci-fact. However, it’s still seen as a new technology and has not hit mass adoption; so what has gone wrong?
22 March 2019
Technology & Telecoms
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Creative Excellence's new video sparks Creativity

Creativity is Business. Ipsos’ Creative Excellence bringing back the magic.
20 March 2019